Google Business Profile
Google Business Profile that wins the map pack
The single highest-ROI lever for any local service business — managed weekly.
Most contractors and realtors set up their GBP once and never touch it again. That is leaving 30-50% of the local lead pipeline on the table. We run yours like a marketing channel.
46%
of all Google searches have local intent
88%
of local mobile searches end in a call within 24h
#1-3
map pack positions get 75%+ of local clicks
Weekly
posts, photos, Q&A — managed for you
What's included
Six deliverables. One outcome: more booked jobs.
Profile optimization (full audit + rebuild)
Categories, services, attributes, hours, service area, NAP consistency. The boring foundational work most contractors skip.
Photo strategy
Weekly photo uploads from your jobs (we walk you through what to capture). Geo-tagged, alt-tagged, dated. Photo velocity is a ranking signal.
Weekly GBP posts
Service highlights, offers, seasonal content. Posts decay after 7 days, so the system needs constant fresh content. We produce + post weekly.
Q&A management
We seed the most common questions with strong answers (one of the most underused GBP features). Then monitor + respond to user-submitted Qs.
Review request automation
Auto-text every customer post-job with a one-tap review link. Review velocity is the #2 ranking factor in the map pack.
Citation building
50+ directory citations with consistent NAP. Plus monthly cleanup of bad citations Google found that we did not place.
Why it matters
What this actually does for your business.
- GBP is the highest-leverage channel for any local service business — period.
- A fully optimized GBP can outrank a half-optimized one even with weaker SEO.
- Photo + post + review velocity are ongoing ranking signals — set-and-forget profiles slowly lose ground.
- The map pack captures 75%+ of local clicks. Outside the top 3, you are functionally invisible.
- Costs nothing to Google. Ads pay rent; GBP builds equity.
How we do it
Four stages. Every step transparent.
Audit + claim
Audit current profile (or claim/verify if you do not have one). Fix every category, attribute, and service listing.
Citation cleanup
50+ directories with consistent NAP. Manual cleanup of stale or wrong citations Google has scraped.
Velocity launch
First batch of posts. First photo dump. First 10 Q&A seeded. Review request automation activated.
Weekly cadence
Every week: 1-2 posts, 3-5 photos, monitor reviews + Q&A, response to negative reviews within 4 hours, citation health check.
Google Business Profile for your industry
Built for the way your buyers actually search.
FAQ
Common questions about Google Business Profile.
How long until I rank in the map pack?
Profile optimizations move rankings in 1-3 weeks. Map pack movement is fastest channel by far — much faster than organic SEO. If you have a verified profile and decent reviews, you can be ranking in your service area within 30 days.
Do I need separate GBPs for each service area / city?
No. One GBP covers your service area (which you define). You can rank in nearby cities through service area expansion + local content on your site, not multiple profiles. Multi-location physical businesses are different — they need a profile per location.
Will you respond to bad reviews on my behalf?
Yes, with your approval on the response. We draft the reply, you approve, we post. Response time matters: a thoughtful reply within 4 hours actually converts negative reviews into trust signals.
What if my GBP is suspended?
We have unsuspended profiles for clients before. Process: file the appeal, document compliance, follow up weekly until restored. Usually takes 2-6 weeks. We will tell you upfront whether your situation is fixable.
Is this the same as local SEO?
GBP is one piece of local SEO. Full local SEO also includes on-page work (schema, content, internal links on your site), citation building, review velocity, local link building, and long-tail location-based content. We bundle GBP into Foundation tier and full local SEO into Growth.
Pairs well with
Google Business Profile is one piece. Here's the rest of the engine.
Ready to add Google Business Profile to your engine?
Free 30-minute strategy call. We'll model your booked-job math and show you what Google Business Profile actually moves for your business.