Pricing
Four tiers. Pick the one that fits today.
$0 setup. Month-to-month. 90-day results guarantee. Every new client starts on a free 30-day trial — we earn your card.
Foundation
Ease in
For owner-operators who want a real engine without the full retainer commitment.
- Custom lead-generating website
- Google Business Profile setup + management
- GHL CRM + automation core
- Missed-call text-back
- 8 social posts per month
- Live attribution dashboard
- Hosting + maintenance included
- Bi-monthly strategy review
Growth
Flagship — most clients pick this
The full engine. Where the math actually starts compounding.
- Everything in Foundation
- Local SEO (50+ citations + on-page)
- 4 SEO blog posts + 1 money page per month
- AI receptionist (24/7 booking)
- Call tracking + revenue dashboard
- Email + SMS automation sequences
- Day-1 database reactivation campaign
- 20 social posts per month
- Bi-weekly strategy call
Engine
When you are ready to spend on paid
Adds Google Ads, LSA, and weekly content on top of the full Growth engine. For operators ready to compress the timeline with paid spend.
- Everything in Growth
- Google Ads management
- Local Service Ads (LSA / Google Guaranteed) for trades
- Meta and YouTube ad management
- Weekly long-form SEO content
- Programmatic location pages
- CRO testing + landing page builds
- Weekly strategy call
Partnership
When you are hiring me, not the engine
I personally own your marketing function. 4 hours of my time per week, plus the full Engine running underneath.
- I sit in your weekly leadership meeting
- I own channel mix, pricing, and budget decisions
- I approve every marketing hire and contractor
- I report results to your board if you have one
- Quarterly business reviews + annual planning
- Direct line — text me, I answer
- Everything in Engine running underneath
- For $3M+ operators who would otherwise hire a $200k CMO
Run the numbers
Don't take our word for the math.
Plug in your real numbers. See whether the retainer pays for itself before you book a call.
Pricing FAQ
Common questions about how this works.
What's actually included in the free 30-day trial?
Day 1: GBP optimized, tracking installed, audit complete. Days 2-14: site live (or rebuilt), automations launched, review collection started, local SEO seeded. Days 15-30: traffic, leads, and booked jobs land. At day 30 you decide to keep going or walk with everything you own. No card down at start.
Are there setup fees or contracts?
No setup fees on any tier. No contracts on any tier — every plan is month-to-month after the free trial. Cancel any time. We earn the next month every month.
How does the 90-day results guarantee work?
If your booked-job number hasn't moved by day 90 of paid service, we keep working at no charge until it does. We track this from your CRM directly — no debate about whether it counts.
Can I change tiers mid-engagement?
Yes. Most clients start on Foundation, move up to Growth when they see results compounding (typically month 2-3), and the few that scale into multi-location operations move to Partnership. We pro-rate the difference.
What is the Fractional CMO part of Partnership actually doing?
Strategic ownership of your marketing function: pricing strategy, channel mix decisions, market expansion, partner negotiations, hiring decisions for any in-house marketing roles, board-level reporting if you have one. 4 hours per week of dedicated founder time, on top of the full execution engine.
Why is there such a big jump from Engine to Partnership?
Different sale, different deliverable. Engine is productized retainer execution. Partnership is strategic ownership — Drake personally sits in your Monday meeting. Different time commitment, different value, different price.
Free 30-day trial. No card required.
Book a free strategy call and we will model your booked-job math live. If we cannot show you a clear path to ROI on the retainer, we will tell you straight.